UXM UXMachine Real casesWhat UXMachine isTry it with a URLSign inESEN

Verifiable review

What we checked on this site

https://airbnb.com

Declared goal

A general review

This report is written for whoever can change this site. If that is not you, pass it on.

October 11, 2026·evidence captured during the analysis

This is the report we issued on October 11, 2026. We have not edited it since.

Check your own site the same way

We open up to 11 pages of your site in a real browser, on desktop and mobile, and tell you what we observed, with its evidence and its limits.

Check a URL

If you change only one thing

Declare the description of this page

When you change it, measure this site again: we will tell you whether we still observe it.

See the full order and why ↓

1

Diagnose

What we were able to measure

We reviewed 11 of the 725 linked pages, at 1280 px and 390 px. Everything we say below comes from these captures, and each statement has the measurement it comes from underneath it.

Screenshot of the first screen of the page, as it looked when we read it, in a 1280×800 window.
Screenshot of the first screen of the page, as it looked when we read it, in a 390×844 window.

First screen at 1280×800 and at 390×844, as it looked when we read it. Where the first screen ends depends on the window size. Open them at full size to see it.

First screen at 1280×800 and at 390×844, as it looked when we read it. Where the first screen ends depends on the window size. Open them at full size to see it.

What you can leave as it isSee
Other things we observed, none of which point to a problem.See
What we checked and what was left outSee
The measurements, one by oneSee

We ran 6 checks. Complete: 1. Partial: 4. Not measured: 1. With that, we flag 2 changes for you.

2

Decide

What you can decide

Each one is a change you can make, with the measurement it comes from and how to check that it is done. In stage 3 we tell you in what order we would make them.

We could not close this site’s cookie notice, and that notice is inside the page: it puts its own heading, its links and its checkboxes into what we measure. So we abstain on everything we cannot separate from it — the headings and the images, the menus and the links, the fields and the forms — and what depended on how things look, we measured with the notice on top, so it does not describe what someone who has already closed it sees. What we do stand behind: the metadata, and which external domains load on arrival.

They are not ordered by urgency. Which one you work on first is a decision this report does not make.

Found in the review, with no demonstrated relation to what you asked for.

  • Act

    Write this page's description for search engines

    Why we say this —On these pages we found no description, or found it empty. It appears on all 11 pages we reviewed.

    The search engine builds the result text from whatever it finds. Sometimes it gets it right. When it does not, that is the first sentence anyone reads about you.

    You will know it is done whenthis page declares a description with something in it.

    It appears on 2 of the 11 pages we reviewed. · at both widths

    Where: /help, /help/contact-us/logged-out?entry=DESKTOP_FOOTER_SAFETY

    The measurement: We found no <meta name="description"> tag on those pages.

    Confirm it in the page head: the meta description tag appears with its text

    What we do not know about this check: Complete across the pages we read.

    The evidence

  • Act

    Make these menus say whether they are open or closed

    Why we say this —On these pages we found at least one control that opens a menu and does not declare its state. It appears on 2 of the 11 pages we reviewed.

    The screen reader does not announce the state. Anyone who cannot see the screen is clicking blind.

    You will know it is done whenthose menus declare their state.

    It appears on 2 of the 11 pages we reviewed.

    Where: /help, /help/contact-us/logged-out?entry=DESKTOP_FOOTER_SAFETY

    The measurement: We found no aria-expanded attribute on the control that opens it, nor anything that changes it from false to true when it opens.

    Confirm it in the menu code: it has aria-expanded, and its value changes when it is opened and closed

    What we do not know about this check: Partial. We checked links with no declared destination, but we did not follow any, so we do not detect a link that leads to a page that does not exist.

    The evidence

What the evidence does not allow you to decide

Found in the review, with no demonstrated relation to what you asked for.

  • On 2 of the 11 pages we reviewed, the first screen has links and buttons that share the same background, text color and font size.

    Their appearance does not separate one action from another: someone arriving has no visual cue to choose by.

    It appears on 2 of the 11 pages we reviewed. · only on mobile (390 px)

    Where: /help, /help/contact-us/logged-out?entry=DESKTOP_FOOTER_SAFETY

    Check before you touch it: we do not measure this.

    What we do not know about this check: Not measured. A fixed layer sat over the first screen, and we cannot separate what is underneath.

    The evidence

3

Act

What to do, and in what order

2 changes, in the order we would make them. If you are only going to change one thing, change the first one.

Where this order comes from: three things we measured — how much it overlaps with what you asked us for, whether we could check it fully or only partly, and on how many of the 11 reviewed pages it appears. What we checked fully goes before what we checked partly. We do not measure how much each change costs, so if the first is expensive and the third is one line, start with the third.

Declare the description of this page

How to check it: Confirm it in the page head: the meta description tag appears with its text

2 of the 11 pages · the card

State whether these dropdowns are open or closed

How to check it: Confirm it in the menu code: it has aria-expanded, and its value changes when it is opened and closed

2 of the 11 pages · the card

What you can leave as it is

None of the checks we completed lets us say that something should stay as it is. That does not mean it is wrong: it means we do not have a complete check that certifies it.

Other things we observed, none of which point to a problem.

There are 3 facts.

  • We counted 6 images on the pages we reviewed. 4 of them are declared as decorative.
  • The main heading of /help says: “Hi, how can we help?”.
  • The main heading of /help/contact-us/logged-out?entry=DESKTOP_FOOTER_SAFETY says: “Log in to contact us”.

What we checked and what was left out

This report looks at this site at 390 pixels wide, with the same checks we run on desktop. There are three things specific to mobile that we do not check yet: the size of what has to be tapped, whether the phone zooms in on the page when a field is tapped, and what text size is left afterwards. That we do not name them does not mean they are fine: it means we have not looked at them.

We read 11 pages on desktop, and all of them could also be read on mobile.

Consent notice: we could not determine whether there was one on 2 of the 11 pages of this review. On those pages, what we describe is what loaded before we responded to anything; if the notice exists, content that only appears afterwards may be missing.

We read 11 of the 725 pages we found linked from the one you gave us. We start with the pages in the main navigation; footer links go last. Besides the page you gave us, we read up to 10 more pages per diagnostic. Here we reached that limit.

What we did and on what

We read 11 pages on October 11, 2026. We have 4 findings, in 4 groups.

How we chose which pages to read. We followed the links on www.airbnb.com and found 744 anchors. 15 were repeated and 5 pointed outside the site.

We ran 6 checks. Complete: 1. Partial: 4. Not measured: 1.

  • https://www.airbnb.com/
  • https://www.airbnb.com/homes
  • https://www.airbnb.com/experiences
  • https://www.airbnb.com/services
  • https://www.airbnb.com/the-hague-netherlands/stays/houses
  • https://www.airbnb.com/rugen-germany/stays
  • https://www.airbnb.com/frankfurt-am-main-germany/stays/villas
  • https://www.airbnb.com/dubai-united-arab-emirates/stays
  • https://www.airbnb.com/nice-france/stays/apartments
  • https://www.airbnb.com/help
  • https://www.airbnb.com/help/contact-us/logged-out?entry=DESKTOP_FOOTER_SAFETY

We ran 6 checks. Complete: 1. Partial: 4. Not measured: 1.

With that, we flag 2 changes. In 1 case, we hold back.

Where we did not look

Each abstention with its cause and its scope. Absence of observation is not absence of the problem.

  • What we cannot separate from the cookie notice · throughout this report

    We could not close the cookie notice on 9 of the 11 pages we read. That is why we say nothing in this report about computed accessibility, navigation and links, or observed forms, not even on the pages where we did close it: what you see with the notice closed and with the notice on top is not the same, and mixing them would give a count that means nothing.

  • Computed accessibility

    Partial. Visible focus does not show in a still capture, so we did not check it.

  • Navigation and links

    Partial. We checked links with no declared destination, but we did not follow any, so we do not detect a link that leads to a page that does not exist.

  • Observed forms

    Partial. On some pages the cookie notice covered what needed measuring, and there we did not measure it. On the rest, we did.

  • First screen and calls to action

    Not measured. A fixed layer sat over the first screen, and we cannot separate what is underneath.

  • Third parties and consent

    Partial. This check only covers the domains the page called while loading. We do not judge whether what the page does with those domains is lawful.

  • Comparison with a reference population

    We do not yet compare this site with any reference corpus.

LIMITS OF THIS REVIEW

  • These observations are limited to the reviewed pages listed above.

  • The pages we did not read are not in these observations: nothing this report says refers to them.

  • What we count as a link or button: links, buttons, controls that submit a form, and anything that declares a link or button role. If something acts as a control without declaring itself one, we do not see it.

  • We measure contrast against the reference the check itself comes with: 4.5 to 1 for normal text and 3 to 1 for large text. It is not a threshold of our own. We do not measure text placed over an image or a gradient: the check cannot determine the background color, and those cases do not reach these observations.

  • This review looked at the site in its light version. If the site changes its appearance when the computer or phone is in dark mode, that version has not been looked at, and what we say here about contrast does not apply to it.

  • This review was done from the Netherlands, within the European Union. A visitor from outside the European Union may not see the same thing: some sites change depending on where they are requested from.

  • Fixed layers are measured in each of the windows used in this review. At another window size, the part of the first screen that is covered changes, and a layer that covers nothing in one window may cover something in another.

  • We do not count images declared as decorative: an image is declared decorative with alt="", and that is a choice made by whoever put it there. We trust that declaration; we do not check whether the image really is decorative.

  • When we review the declared type of a field, we go by its name and its label. We do not check what is typed into it, so a field whose name does not announce what it expects can go by without us flagging it.

  • We chose which pages to read by following the links on the first one, and the cookie notice we could not close was inside it, with its own links. We do not know whether any of the pages we read got onto the list because of the notice rather than because of your site.

  • You wrote “A general review” as your goal. We could not relate what you wrote to what we know how to check, so we ordered the report without taking it into account. That is a limit on our side.

  • This review abstains on 7 points. Each one, with its cause and its scope, is under “Where we did not look”.

The measurements, one by one

On 2 of the 11 pages we reviewed, the first screen has links and buttons that share the same background, text color and font size.

F4 · First screen and calls to action

Their appearance does not separate one action from another: someone arriving has no visual cue to choose by.

It appears on 2 of the 11 pages we reviewed. Among them: /help, /help/contact-us/logged-out?entry=DESKTOP_FOOTER_SAFETY.

only on mobile (390 px)

The count for each page

  • https://www.airbnb.com/help · 6
  • https://www.airbnb.com/help/contact-us/logged-out?entry=DESKTOP_FOOTER_SAFETY · 8

Where it is

a,button

About this check: Not measured. A fixed layer sat over the first screen, and we cannot separate what is underneath.

If you decide to change it: Change the style of whichever one should be the main action. We have not tested the change, so we do not know what else is affected.

We found no search engine description on 2 of the 11 pages we reviewed.

F5 · Metadata and shareability

Why it matters: Google chooses on its own which snippet to show under the title.

It appears on 2 of the 11 pages we reviewed. Among them: /help, /help/contact-us/logged-out?entry=DESKTOP_FOOTER_SAFETY.

at both widths

We found no <meta name="description"> tag on those pages.

The count for each page

  • https://www.airbnb.com/help · 1
  • https://www.airbnb.com/help/contact-us/logged-out?entry=DESKTOP_FOOTER_SAFETY · 1

Where it is

head

If you decide to change it: One line in the page head. We have not tested the change, so we do not know what else is affected.

On 2 of the 11 pages we reviewed, we found menus that open and close without saying which of the two states they are in.

F2 · Navigation and links

Why it matters: Someone using a screen reader cannot tell whether it is expanded.

It appears on 2 of the 11 pages we reviewed. Among them: /help, /help/contact-us/logged-out?entry=DESKTOP_FOOTER_SAFETY.

We found no aria-expanded attribute on the control that opens it, nor anything that changes it from false to true when it opens.

The count for each page

  • https://www.airbnb.com/help · 1
  • https://www.airbnb.com/help/contact-us/logged-out?entry=DESKTOP_FOOTER_SAFETY · 1

Where it is

[aria-haspopup]

About this check: Partial. We checked links with no declared destination, but we did not follow any, so we do not detect a link that leads to a page that does not exist.

If you decide to change it: One attribute per menu. We have not tested the change, so we do not know what else is affected.

On all 11 pages we reviewed, there are external domains that load before anyone touches anything. On the page with the most, there are 5.

F6 · Third parties and consent

They showed up in the first load. We could not close the cookie notice on 9 of the 11 pages in this review, so we do not know what would have loaded afterwards. What you are reading is what came before that answer, not the whole site.

Among them: a0.muscache.com, ad.doubleclick.net, www.google.com. Plus 3 more.

It appears on 11 of the 11 pages we reviewed. Among them: /, /homes, /experiences. Plus 8 more.

at both widths

The count for each page

  • https://www.airbnb.com/ · 4
  • https://www.airbnb.com/homes · 4
  • https://www.airbnb.com/experiences · 4
  • https://www.airbnb.com/services · 4
  • https://www.airbnb.com/the-hague-netherlands/stays/houses · 2
  • https://www.airbnb.com/rugen-germany/stays · 2
  • https://www.airbnb.com/frankfurt-am-main-germany/stays/villas · 2
  • https://www.airbnb.com/dubai-united-arab-emirates/stays · 2
  • https://www.airbnb.com/nice-france/stays/apartments · 2
  • https://www.airbnb.com/help · 5
  • https://www.airbnb.com/help/contact-us/logged-out?entry=DESKTOP_FOOTER_SAFETY · 4

Where it is

network

About this check: Partial. This check only covers the domains the page called while loading. We do not judge whether what the page does with those domains is lawful.

No fix proposed: this is a decision worth consulting on.

All cases

The other cases: Atlassian · Attio · Basecamp · Calendly · Dropbox · Duolingo · GitHub · Intercom · Linear · Loom · Miro · Notion · Paddle · PostHog · Shopify · Simple Analytics · Typeform · Umami · Vercel · Zoom

Check your own site the same way

We open up to 11 pages of your site in a real browser, on desktop and mobile, and tell you what we observed, with its evidence and its limits.

Check a URL

Provenance

The instrument this review was written with.

Artifact versionartifact.v15
Resolution baseCaptured
CapturedOctober 11, 2026, 12:32 UTC
Page setcs-e85bd8ad-3357-41d5-88dc-010f7c573194
Instrumentcopy-familias.v32 · spine seis-secciones.v1 · surface superficie:47f340120276a76a
Field definitioncenso-de-formularios.v1 · we do not count: hidden, submit, button, reset, image and the anti-spam tokens · the fields marked aria-hidden · the search fields: they do not ask for details about the person; they are a navigation control · the fields that appear while typing or in later steps: they are not guessed
Selection rulenot recorded

These versions identify the instrument, not the exact wording: the same version can cover later wording corrections.

Requested addresshttps://airbnb.com
Final addresshttps://www.airbnb.com/
ReadingRead on October 11, 2026. Sites change.

Examples made on public home pages. They imply no commercial relationship, engagement, validation or approval on the part of the brands analyzed.

If you own one of these sites and do not want its report here, write to us and we will take it down the same day. You do not have to explain why.

UXMachine would like to use Google to measure visits and which ads bring them. Without your permission, we do not load those tools. Details

Settings